# Excentrics > Excentrics delivers structured CEI™ Diagnostics and advisory engagements to help leadership teams measure and restore customer performance clarity. Excentrics Ltd. is a London-based company (724 Holloway Rd, London N19 3JD, UK). CEO: Alex Christoforou. The product is the Customer Excellence Index™ (CEI™): a standardized score of customer excellence across four dimensions — Service Experience & Care, Brand Trust & Loyalty, Customer Voice & Advocacy, and Product Value & Innovation. NPS and CSAT capture a moment of feedback. CEI™ combines perception, behaviour, and outcome signals into one comparable index that can be tracked and benchmarked over time. Optional longer context: [llms-full.txt](https://excentrics.co.uk/llms-full.txt) ## Site - [Home](https://excentrics.co.uk): Making customer excellence operational - [Customer Excellence Index (CEI™)](https://excentrics.co.uk/cei): Methodology, four dimensions, and how the score works - [Plans & Pricing](https://excentrics.co.uk/pricing): My CEI, Benchmarker, and bundle - [About](https://excentrics.co.uk/about): Mission, approach, and CEO Alex Christoforou - [Contacts](https://excentrics.co.uk/contacts): Support, CEI™ Score questions, and consultancy - [Insights](https://excentrics.co.uk/insights): Guides on scoring, benchmarking, metrics, and feedback ## Insights - [How to Build a Customer Excellence Score](https://excentrics.co.uk/insights/how-to-build-a-customer-excellence-score): Combining feedback, complaints, and performance metrics into one measurable view - [How to Benchmark Your Customer Experience Against Competitors](https://excentrics.co.uk/insights/how-to-benchmark-your-customer-experience): Why internal data is not enough - [Why Customer Experience Performance Changes Over Time](https://excentrics.co.uk/insights/why-customer-experience-performance-changes): Tracking trends and the impact of change - [5 Customer Experience Metrics Every Organization Should Track](https://excentrics.co.uk/insights/5-customer-experience-metrics): Satisfaction, complaints, resolution, and related metrics - [What Customer Complaints Can Tell You About Business Performance](https://excentrics.co.uk/insights/what-customer-complaints-reveal): Using complaints to find product and service gaps - [How to Turn Customer Feedback Into Actionable Insights](https://excentrics.co.uk/insights/how-to-turn-customer-feedback-into-actionable-insights): From raw comments to measurable priorities ## Contact - Email: support@excentrics.co.uk - CEO: Alex Christoforou - LinkedIn: https://www.linkedin.com/company/excentrics - Hours: Monday–Friday 09:00–18:00 Europe/London